Design is more than visuals, it’s a language that shapes connection, trust, and action.
About Me
I’m Mehrnaz Kokabi a Creative Lead with over ten years of experience turning ideas into meaningful, visually compelling stories. For me, design is more than aesthetics, it’s a tool for connection, trust, and transformation.
Who I Am
I specialize in brand identity, creative direction, and design strategy across digital, print, and experiential platforms. My work blends artistry with strategic thinking, ensuring every visual choice is purposeful, consistent, and on brand. I’ve led creative projects for campaigns, events, and digital experiences, collaborating with diverse teams to bring ideas to life. My leadership approach centres on clarity, consistency, and inclusivity, ensuring the creative process is as strong as the final result.
How I Work
I believe the best creative work happens when strategy and creativity move together. My process is grounded in:
Research & Discovery – Understanding the audience, goals, and brand DNA.
Collaboration – Partnering with stakeholders, designers, and cross-functional teams.
Consistency & Quality – Upholding brand integrity through clear standards and thoughtful design decisions.
Innovation – Exploring fresh approaches while respecting the core brand.
Highlights & Contributions
Directed brand refresh initiatives to align visual identity with evolving organizational goals.
Developed a comprehensive design system to use as a well-structured repository of reusable components, patterns, guidelines, and assets.
Developed creative quality and brand alignment guidelines, adopted by cross-functional teams.
Delivered design solutions across web, print, events, and community engagement channels.
Beyond the Work
I’m passionate about mentoring other creatives, refining design processes, and finding innovative ways to merge creativity with technology. Outside of design, I find inspiration in photography, travel, and exploring cultural stories that shape visual trends.
Let’s Create Together
At Eclipse Foundation, I am dedicated to fostering a collaborative environment that inspires innovation and drives results. I thrive on the challenge of transforming ideas into impactful designs that not only meet client expectations but also elevate brand experiences. When I'm not designing, you can find me exploring the latest trends in design, attending industry workshops, or sharing my insights with aspiring designers through mentorship and community engagement. Feel free to reach out—I'm always excited to connect with fellow creatives and explore new opportunities!
Vision
To inspire and elevate brands through thoughtful, inclusive, and impactful design that connects people, tells stories, and drives meaningful engagement.
Mission
To lead with creativity, strategy, and empathy delivering design solutions that are not only visually compelling, but also aligned with brand values, accessible to all, and crafted for lasting impact.
Core Values
Creativity with Purpose – Every design decision should solve a problem and tell a story.
Collaboration – The best ideas emerge through open, respectful teamwork.
Consistency & Quality – Upholding high standards and attention to detail in every project.
Inclusivity – Designing with diverse audiences and perspectives in mind.